PR Plan 101 for Small Business

What is PR and how can it build your business brand? “Publicity is absolutely critical. A good PR story is infinitely more effective than a front page ad”  Richard Branson – Founder of the Virgin Group. Small business owners and staff responsible for marketing the business are living and telling the organisation’s brand story on a […]

PR Plan 101 for Small Business

What is PR and how can it build your business brand? “Publicity is absolutely critical. A good PR story is infinitely more effective than a front page ad”  Richard Branson – Founder of the Virgin Group. Small business owners and staff responsible for marketing the business are living and telling the organisation’s brand story on a […]

PR Plan 101 for Small Business

What is PR and how can this support building your business brand? “Publicity is absolutely critical. A good PR story is infinitely more effective than a front page ad” Richard Branson – Founder at Virgin Group. Small business owners and staff responsible for marketing the business – they are daily living and telling the organisation’s […]

Brand Positioning Workshop 101

Course content: Introducing step-by-step plan on how business owners or/ their marketing staff can create a brand positioning strategy and plan: • Understanding the marketing mastery pyramid • Learn the 7 step fail proof process to successful – brand communications • Control brand voice /messaging across all platforms • Brand communications – management systems • […]