PR Plan 101 for Small Business

What is PR and how can it build your business brand? “Publicity is absolutely critical. A good PR story is infinitely more effective than a front page ad”  Richard Branson – Founder of the Virgin Group. Small business owners and staff responsible for marketing the business are living and telling the organisation’s brand story on a […]

Brand Positioning Strategy 2018 Workshop

Are you confident that you and your business brand is positioned correctly and reaching the correct target markets with the correct message that will ensure a sustainable brand in the future? This practical workshop will support you in developing your own brand strategy to ensure that you understand your market, your target audiences and how […]

PR Plan 101 for Small Business

What is PR and how can this support building your business brand? “Publicity is absolutely critical. A good PR story is infinitely more effective than a front page ad” Richard Branson – Founder at Virgin Group. Small business owners and staff responsible for marketing the business – they are daily living and telling the organisation’s […]

Social Media for the Eyes and Ears: YouTube and SoundCloud

YouTube is the second largest search engine on the internet. It is owned by the number one search engine, Google. Used strategically, YouTube can help boost exposure of your brand and/or service. In this course, you will learn how to bring an idea to life, how to brand your videos, upload videos with good content […]